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Sofia Coppola and her relationship with the Chanel brand.


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Fun Fact Everyone probably didn't know about Sofia Coppola, besides being the famous female director or Chanel's Muse, we often see her in the front row. The Young Sofia had the best chance to intern with Chanel in the 80s and also getting close to Karl Lagerfeld. Fashion is another Sofia's passion and that's where the relationship started. Sofia always mentioned how impressed with Chanel's family she is. Now, with Virginie Viard as Creative Director after Karl, Sofia has a chance to work more for Chanel by using her director's point of view in Campaign films. With movies and music inspired by Virginie oftenly, working with a director like Sofia is a perfect match to convey the story she wanted to narrative







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